Why Google Flags Your Website as 'Not Secure' Without SSL

In today’s digital landscape, website security is a top priority for businesses and individuals alike. One of the most critical aspects of web security is having an SSL (Secure Sockets Layer) certificate. If your website lacks SSL, Google may flag it as 'Not Secure,' potentially harming your credibility and reducing visitor trust. But why does this happen? Let's explore the reasons behind Google's warning and why SSL is essential. 1. What is SSL? SSL (Secure Sockets Layer) is a security protocol that encrypts data between a user's browser and a website server. Websites with SSL certificates use HTTPS (Hypertext Transfer Protocol Secure) instead of HTTP, ensuring that sensitive information remains private and protected from cyber threats. 2. Why Google Flags Websites Without SSL Google prioritizes user security and has been advocating for SSL adoption for years. Here are the primary reasons Google marks websites without SSL as 'Not Secure': a) Data Encrypti...